Dear peers in the Buddhist Columbarium sector, do you feel like you're fighting a battle every day, overwhelmed by signing contracts, providing services, and managing operations… only to find your heart sink when reviewing your annual accounts?

Let me be clear: if you still think you're just "keeping your head down and building the business," you might be in danger!

I've seen too many colleagues in the Buddhist Columbarium field with schedules packed to the brim: consulting clients in the morning, coordinating temple ceremonies in the afternoon, and handling various emergencies in the evening.

Ask them if they have time for self-improvement? No time! Time for family? None!

You might say, "Isn't that just how this industry is? It's a service for life, how can it not be busy?"

But have you ever wondered why some memorial halls and Buddhist Columbarium projects seem to have owners who look relatively "free," yet their businesses grow larger and operate more effortlessly?

While you, spinning like a top, don't necessarily see corresponding results?

The truth is, a real "business" should make our lives more meaningful and improve their quality, not force us to sacrifice all aspects of living merely for survival. If you're just buried in daily tasks from dawn till dusk, you might not be doing what a "boss" should do; you've essentially turned yourself into a "senior employee." This model not only exhausts you but, crucially—it's out of sync with the times!

Viewpoint 1: The "Free" Boss and the Investor's "Love"

Did you know? When top investors evaluate a Buddhist Columbarium project, what kind of owner do they fear seeing the most? The one who is constantly swamped, micromanaging every detail!

Why? Because this often indicates that the project or company is still operating at the most basic "task-oriented" level. The owner's energy is entirely consumed by trivial matters, leaving no time for strategic thinking, no capacity for resource integration, and no vision to map out the future. Such projects are too high-risk!

I heard an investor state it bluntly: "My investment largely bets on the 'person.' I look at whether they can 'tell the story,' whether they have the ability to clearly communicate the value and vision of this Buddhist Columbarium, and whether they can continuously attract customers, partners, and even further investment. If they only know how to keep their head down and work, then my money might become the last investment in the chain."

Think about it, what does our Buddhist Columbarium represent? It's the peaceful rest for the departed, solace for the living, the continuation of family lineage, and that spiritual寄托 rooted in faith—accumulating merits for ancestors through offerings, sutra chanting, and listening to Dharma, praying for their favorable rebirth. Behind this lies profound emotional and cultural value! If you just work in silence, how can you convey this wonderful "story" to the market? How can you attract investors and partners who truly resonate with your philosophy?

Therefore, a boss needs to deliberately create "space" to think, to network, to "talk big"—of course, this isn't about empty boasts, but rather building your blueprint based on deep insights into the industry, human nature, and the future, to attract like-minded people!

Viewpoint 2: Elevate Your "Business Dimension"

Many peers in the Buddhist Columbarium business are still stuck at the "doing tasks" dimension—what I just described, being busy with daily operations. This level is too low!

The next level up is "building a business." Here, you start focusing on: Where does revenue come from? How to control costs? How to increase profits? You begin studying customer needs, managing staff, and optimizing processes. This is a significant step up from just doing work, but it's still not enough. It's still confined to your own small plot.

The true masters operate from the dimension of "shaping the industry" or even "building an ecosystem."

What does "shaping the industry" mean? You no longer focus solely on your own Columbarium. You think:

• Front-end Strategy: Where do my clients come from? Beyond finding them myself, can I establish broad cooperation channels with temples, communities, senior care facilities, and funeral service companies? Can I develop a network of agents or partners who understand our value?

• Back-end Development: After a client secures a niche, what subsequent needs arise? Can we offer more comprehensive memorial services, remembrance activities, related cultural products, or even connect them with psychological counseling and life support services? Transform a single "point" into a "chain."

• Expansion Potential: Can my model be replicated? Can I solidify the management system and service standards, then attract franchisees or agents to help me expand the market?

See? Once you broaden your perspective, doesn't the world seem wider? You're no longer fighting alone but starting to build your own "sales network" and "service ecosystem." It's like ancient emperors governing a country: "When the ruler is contemplative and the ministers diligent, the state prospers." The boss must think strategically and mobilize resources, empowering the team to "roll up their sleeves and work hard," rather than personally wielding swords in every battle!

Going even higher is the "building an ecosystem" dimension. Thinking about how to integrate upstream (e.g., design, construction suppliers), how to merge with or acquire mid-stream peers, and how to布局 downstream sectors (e.g., life culture education, hospice care).

Viewpoint 3: From Selling "Space" to Selling "Solutions/Lifestyle"

Finally, we must shift our mindset: Are we merely selling a "compartment" in a Columbarium? Absolutely not!

Think about Apple vs. Nokia. Why did Nokia fail? Because Nokia saw it as just a "phone," prioritizing call quality and durability. What did Apple sell? A "life management tool," a way to connect to the world, entertainment, work, and social circles.

Similarly, our Buddhist Columbarium isn't selling physical space. For families, what are we selling?

• Peace of Mind: Knowing their loved one is placed with care and dignity.

• Spiritual Connection: A serene, dignified place for remembrance and connection.

• Hope: Through proper offerings and Dharma practices, praying for the ancestors to attain real benefits and a better destination. This is a spiritual solution, a lifestyle choice reflecting ultimate life care.

For partners and agents? We aren't selling a product, but a solution! A business model that helps them serve their clients, realize value, and gain returns.

When you can define your enterprise from this height, design your products and services accordingly, and build your cooperation system, will you still believe that being perpetually overwhelmed is the only path?

Friends, the exhaustion of doing business often doesn't stem from a lack of effort, but from operating at too low a dimension! Trying to extract unlimited returns from a limited space is simply impossible.

It's time to look up and see the sky! Elevate your Buddhist Columbarium enterprise from the pit of "keeping your head down" to the heights of "managing a business," "strategizing for the industry," or even "integrating the ecosystem."

Stop being content with being the "hardest-working" boss. Strive to be the "most visionary," the "best at resource integration" boss. Connect with more people, build a broader network, and convey the unique value related to life, faith, and care.

When you elevate your dimension, you'll find that earning money can be easier, your career can be more meaningful, and you, finally, can free yourself from endless busyness to truly enjoy the achievements brought by your endeavors and the gifts of life.

Posted By: Sales Manager: Mr. Luo - HuaHeng Columbarium Factory Jiangxi, China